The Selling Skills- Foundation programme is a pre-requisite for this programme in which participants will learn basic techniques in selling skills. This training is ideally suited for all those who want to make a career in sales.
Engaging the prospect in a discussion
Research has established that 2-way communication during the selling process increases the probability of ensuring a successful sales call. This needs practice and is a mix of asking questions, listening and responding to strike a conversation with the prospect.
Presenting Features-Advantages-Benefits
Experience at SEED Academy suggests that most sellers talk about their brands and products without connecting them to what is beneficial to the customer. That is the reason most people are unable to sell effectively. Understanding the brand/product from the fundamental process of features-advantages-benefits is key to effective selling techniques.
Closing a sales call
Most salespersons are unable to close a sales call as they are not aware of closing techniques. In selling, unless one asks for business, one never gets business. There are several reasons why many sellers are hesitant to ask for business. This session will train the participants in overcoming this hesitation by learning and applying appropriate closing techniques.